Advertise on BBC Commercial TV channels

Reach knowledge-seeking, independent-thinking, affluent and educated audiences by advertising around trusted, valued programming on TV with BBC Worldwide’s commercial TV channels.

Select a channel below for details of advertising opportunities on BBC Knowledge, BBC Lifestyle, BBC Entertainment, BBC America, UKTV and CBeebies.

BBC America

Advertise on BBC America

Target viewers with the highest median income in US cable TV by advertising on BBC America; reaching one of the USA's most affluent and educated audiences1Find out more about our reach and audience figures for BBC America.

Benefits of advertising with BBC America:

  • Most affluent viewers - with money to spend on your products and services
  • Fewest commercials on TV - your ad message stands out
  • Highest C3 to Live Index - proof that your ad message is watched

Advertising sits alongside razor-sharp comedies, provocative drama, out-of-this-world science fiction, and unique lifestyle programmes including Doctor Who, Top Gear, Atlantis, The Musketeers, Orphan Black, and Fleming: The Man Who Would Be Bond..

Advertising opportunities available in: USA

BBC Entertainment

Advertise on BBC Entertainment

Advertising on BBC Entertainment connects brands to sit-forward, original-thinking viewers through world-class shows such as Top GearCome Dine With MeThe Graham Norton Show, QILive at the ApolloDating in the Dark and Big Fat Gypsy Weddings. The critically acclaimed Come Dine With Me South Africa, commissioned by BBC Worldwide Channels for BBC Entertainment, won Best International Format at the 7th Annual South African Film and Television Awards 2013 (SAFTAs). 

Get information on BBC Entertainment's reach and audience profile.

Advertising opportunities available in: Norway, Poland, South Africa

BBC Knowledge

BBC Knowledge
TV advertising  with BBC Knowledge accompanies an enriching mix of science, technology, history, natural history and adventure programming. BBC Knowledge takes viewers on a fascinating journey of shared discovery and wonder, with passionate presenters stimulating conversations and igniting big ideas.


Multi-platform BBC Knowledge advertising opportunities include:

  • 15-, 30- and 60-second spot placements
  • Programme sponsorship
  • Branded content
  • Microsite integration 
  • Events, consumer promotions, gaming and more. 

Advertising opportunities available in: Asia, Australia, Italy, Poland, and South Africa

BBC Lifestyle

Advertise on BBC Lifestyle
Reach independent, ambitious, modern women, interested in new trends, who control household shopping budgets and come to BBC Lifestyle for ideas, inspiration and entertainment. Get reach and audience data for BBC Lifestyle.

Key programmes on BBC Lifestyle include food strands featuring top chefs such as Nigella Lawson (Nigellissima), Gordon Ramsay, Nigel Slater and Rick Stein, as well as new faces applauded by the public such as Lorraine Pascal (Baking Made Easy) or Rachel Khoo (Little Paris Kitchen). BBC Lifestyle is a place where our viewers can look for inspiration how to change their homes (Dream Houses) as well as their lives (10 Years Younger, Supersize vs. Superskinny) and find entertainment (Don't Tell The Bride, Masterchef).

Advertising opportunities available in: Poland, and South Africa


Advertise on CBeebies
CBeebies is one of the most efficient children's channels when it comes to targeting Polish mums with children 0-9 where we show children how to learn through play. Audiences welcome safe and appropriate product advertising and say that they would view products as more family-friendly, higher-quality and more trustworthy when they see their advertising on CBeebies2.  Get more information on CBeebies reach and audience profile in Poland.

Our programmes help children to acquire first skills (NumberjackThe Numtums), awake their imagination (Andy's Wild Adventures), encourage them to move and dance (Zingzillas) and inspire creativity (Mister Maker Comes To Town). CBeebies encourages children to meet new cultures and develop respect for our planet.

Advertising opportunities available in: Poland


Advertise on BBC UKTV in Australia

Advertising on UKTV accompanies the best of Great British Entertainment. Brought to Australian viewers by the BBC, UKTV gives fans the perfect mix of premium drama like Jane Campion's Top of the Lake, detective series such as Midsomer Murders and DCI Banks, addictive soaps including rating hits Coronation Street and Eastenders, hilarious comedies, brilliant chat shows and laugh-out loud panel quizzes such as QIThe Graham Norton Show and Never Mind the Buzzcocks.

UKTV advertising opportunities in Australia stretch across platforms through

  • TV spot advertising
  • Sponsorship
  • Branded content
  • Digital campaigns through microsite integration and gaming
  • Offline activity such as events and consumer promotions

Get reach and audience information for UKTV in Australia


1 Npower 2Q10, USA, Prime, ACM+3, 40 million+ homes, A25-54
2 W16-49 in Poland with children 0-9 in National Universe and BBC Trust Test 2010


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