Inspire your customers. Show them the world. Nothing fires up people quite like travel, and Lonely Planet knows this better than anyone else. It is the world's leading travel authority and has been an essential resource for travellers for 40 years.
Lonely Planet is one of the world's most loved travel brands with over two million fans, followers and subscribers. Lonely Planet travellers are intrepid, independent and socially aware. And they are ready and able to act on their instincts: educated and economically equipped to make independent travel choices.
lonelyplanet.com is the single largest source of authored travel content on the web, reaching 12 million unique users every month with over 7 million posts curated by expert authors1. Get more information on the reach of lonelyplanet.com and a profile of its audience.
Brands can connect with lonelyplanet.com's affluent, independently-minded travel audience through:
- Online display advertising in a variety of formats throughout the site;
- Buyouts of pages related to specific destinations;
- Sponsorship of themes such as world food or road trips; and
- Behavioural targeting.
Click below to discover specific advertising opportunities around travel-related programmes and online content on lonelyplanet.com, bbc.com/travel and BBC World News.