Top Gear is far more than a UK motoring show - it's a witty, irreverent entertainment powerhouse that appeals to women almost as much as it does to men – and aligns Top Gear advertising partners with values that resonate across markets and audiences. Advertising on topgear.com reaches 5.7 million unique users who engage with regularly updated news from the motor industry, hundreds of car reviews, and popular stories including first drives of new cars. Top Gear fans can find episodes of the show, the Top Gear blog, celebrity lap guide, exclusive video content and over 75 games and gadgets. With news, reviews and favourite video clips, the Top Gear app embodies all the excitement, wit and personality of the global entertainment phenomenon. It works on iOS, Blackberry and Android devices.
Platform: topgear.com, Top Gear App
Opportunities: On topgear.com - rich media display advertising and pre-roll video. On the Top Gear app - exclusive buyouts and global/regional sponsorship, banner advertising, and the opportunity to create branded in-app content.