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Finnair: Weather sponsorship
Multi-platform sponsorship of the Weather coverage on BBC World News and bbc.com connected Finnair with an audience of frequent business travellers. See the examples below of Finnair's campaign creative for the following ad formats: sponsorship button, leaderboard and MPU.
Read the Finnair case study
Learn how to reach affluent travellers by advertising on BBC World News and bbc.com
Finnair: sponsorship button
Finnair: leaderboard and MPU