online ad specs

Online advertising with appears alongside coverage of news, sport, travel, business and technology, with mobile ads, apps and regional editions deepening engagement in key markets. Use the digital ad specs to help you create a successful digital advertisement.


Select an ad format from the dropdown below to find the relevant ad spec for your campaign.

Find out more about digital advertising on, or have a look at pricing information with digital ratecards.

Below are the latest submission guidelines for the digital ad formats available on plus the most recent list of BBC Advertising's approved third-party vendors:


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