BBC commercial channels in EMEA: TV ad specs

Italy: BBC Knowledge


At least 8 working days before the first day of the planned campaign.



Two MPEG IMX or DIGITAL BETACAM tapes for EACH subject/advert.


Publitalia ’80 reserves the right to refuse any material which does not comply with these quantitative and qualitative technical specifications.



See PDF above. 

Norway: BBC Entertainment


At least five working days prior to transmission. Commercial spots must be delivered through or 


See PDF above.

Poland: BBC Worldwide Channels

Email for creative specifications and submission details.


South Africa: BBC Worldwide Channels

Material specs are 16:9 HD. All text and logos will still need to be 4:3 safe. Please send material by FTP to
Password: Please contact DStv or BBC Worldwide Channels. Set up a folder in the FTP called Incoming/*client name* 

Requirements Value
File container format mov
Video codec ProRes 422 (HQ)
Video horizontal resolution (pixel) 1920
Video vertical resolution (pixel) 1080
Aspect ratio 16x9
Video pixel (n:1) 1
Video frame rate 25
Video field dominance Upper field first
Video bit rate mode VBR
Video quality setting (%) 100
Audio1 codec Linear PCM
Audio1 resolution (bits)  24 
Audio1 sample rate (Hz) 48000 
Audio1 mode  5.1 + stereo 
Audio1 bit rate mode  CBR 
Audio1 encoding passes 
Audio1 bit rate (Kbps) 1152 
Preferred audio configuration
Audio channel 1 mapping As source
Audio channel 2 mapping
As source
Audio channel 3 mapping
As source
Audio channel 4 mapping
As source
Audio channel 5 mapping
As source
Audio channel 6 mapping
As source
Audio channel 7 mapping
As source
Audio channel 8 mapping
As source
Note: each audio source needs to be discrete and properly mapped in QT. 
File naming convention
BBCW_<BRAND-TITLE)(15char)>_<Series Number>_<Episode#>_<EPISODE-NAME(15char)>_<AlphaID>_<ASPECTRATIO>_<FPS>_<FILESPEC>_<FORMAT>
Program Assembley - All tape elements

We can also take delivery from the following distribution hubs*:


*please contact directly for details


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